Saturday, April 3, 2010

The relevence of Title Tags

I was recently involved in a discussion at ADM regarding the importance of Meta Tags.  I did a test on our main marketing website and changed the title tags to include our core products Automotive SEO and Microsites and saw an intimidate improvement in ranking for one of those terms.

I find it comical that guys on the ground at dealerships whose job it is to sell cars seem to have all the answers about web marketing and things such as Automotive SEO.  While I do feel that they should at least have a cursory understanding of things such as this there is no way that they can have the depth of knowledge that someone who does it on a daily basis full time.

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